What is the Conexity Growth Engine?+
An AI Growth Engine for Australian mortgage brokers: Emma AI qualification and booking, broker-branded call handling where appropriate, Advanced Qualification, Conexity CRM and lead pipeline, broker-ready qualification notes, follow-up and appointment workflows, lead source tracking, reporting, optimisation, and support. $1,997/mo + $997 activation + GST. Optional growth modules layer on when you're ready to scale.
Is Conexity a lead provider?+
No. Conexity is an AI Growth Engine for mortgage brokers — not a lead reseller. We don't acquire contacts and sell them to multiple brokers. We provide the system that captures, qualifies, follows up, and books serious borrower enquiries into your pipeline. Bring your own leads, or add Managed Lead Generation and we'll run the acquisition campaigns against your own ad budget.
Is ad spend included in the $1,997/mo?+
No. The subscription covers the system itself — Emma AI qualification, booking, CRM, follow-up workflows, reporting, and support. Ad spend is invoiced separately and never charged through Conexity. If you add Managed Lead Generation ($997/mo), you fund your own ad/lead budget directly — we manage the campaigns; you control the spend.
Can I bring my own leads?+
Yes — this is the most common starting point. Pipe enquiries from your existing website, Meta campaigns, referrals, or Google ads into Conexity. Emma qualifies and books them into your calendar. You don't need Managed Lead Generation to use Conexity — the Growth Engine works on its own with leads you already generate.
Can Conexity generate leads for me?+
Yes — Managed Lead Generation is an optional module at $997/mo (plus your own ad spend). We run Meta and Google/Search campaigns on your behalf, handle funnel/lead-capture coordination, route leads into Emma, and review monthly performance with you. LinkedIn paid advertising is excluded from the base fee and quoted separately where strategically useful.
What does Emma actually do?+
Emma is the AI qualification + booking layer inside the Growth Engine. When an enquiry arrives, Emma sends an SMS within seconds. If there's no response, Emma calls — handling objections, capturing the borrower's situation, and booking a confirmed appointment into your calendar. For every booked appointment, Emma delivers a broker-ready brief covering income, liabilities, dependants, second applicant, current lender, and goals.
Can Emma call on behalf of my brokerage?+
Yes. Emma can be configured to call as your brokerage — broker-branded outreach where appropriate. The borrower experience is consistent with your business; the AI infrastructure runs behind the scenes. For demo and Conexity-managed lead flows, Emma can also operate as "Emma from Conexity" — your choice based on lead source and brand preference.
What is Advanced Qualification — and does it cost extra?+
Advanced Qualification is the deeper borrower fact-find Emma performs before every appointment — employment and income detail, liabilities, dependants, second applicant context, current lender and loan situation, urgency, and goals — delivered as a structured, CRM-ready brief before the call. It is included in every Growth Engine at $1,997/mo and is never a paid add-on.
What's included in Managed Lead Generation? Is LinkedIn included?+
$997/mo + your own ad/lead spend. Scope: Meta campaigns, Google/Search campaigns where budget supports, retargeting where practical, funnel/lead-capture coordination, routing leads into Emma, monthly optimisation and review. Conexity does not absorb ad spend inside the management fee. LinkedIn paid advertising is not included in the base fee — it's quoted separately where strategically useful (self-employed targeting, B2B/referral, aggregator-led acquisition).
What is Territory Reservation — does it guarantee lead volume?+
Territory Reservation gives you priority access to a target market: Conexity won't run competing broker acquisition campaigns against you in that area. From $297/mo across five bands (Regional, Core, Prime, Prestige, Signature) based on market size and competition. It's only relevant where Conexity manages your acquisition, and it does not guarantee lead or appointment volume — it's market priority, not a quota. Volume depends on local demand, your ad spend, your funnel, and market conditions.
What is AI Search Optimisation?+
Long-term inbound visibility across Google, local search, and AI-assisted search (ChatGPT, Perplexity, Google AI Overviews) so you're not relying only on paid ads. Three tiers: Core $1,497/mo — on-page optimisation, schema and entity markup, AI-readiness, monthly reporting. Authority $2,497/mo — everything in Core plus an ongoing topical authority content programme, competitor monitoring and content strategy. Market Leader $3,997/mo — a genuine category-leadership programme: everything in Authority plus multi-location/multi-service dominance, advanced entity and knowledge-architecture build-out, a high-intent page programme, expert-led content production, original market research and authority assets, conversion optimisation, citation and digital-PR workflow readiness (managed authority-building activity — media placements and citations are never a guaranteed outcome), weekly monitoring and prioritisation, executive commercial reporting, and dedicated strategic oversight.
What are Social Media Marketing packages?+
Base $997/mo — 7 custom static branded posts/week on 1 platform, platform-ready captions. Growth $1,997/mo — 7 custom posts/week across up to 2 platforms (3 static + 2 carousel + 2 motion-style). Premium $3,997/mo — 14 custom posts/week across up to 3 platforms incl. LinkedIn, plus 1 premium cinematic/video asset weekly. All content custom branded — no templates. Extras quoted separately.
Do you guarantee settlements?+
No. Settlements depend on borrower circumstances, lender policy, market conditions, and your own broker process — none of which sit within an AI qualification system. What Conexity commits to as standard: fast response, structured qualification, broker-ready notes, consistent follow-up, and clear visibility on every enquiry. We protect the value of every lead you generate; we don't promise settlement volume.
How is this different from hiring admin — or a marketing agency?+
An admin hire costs $70k–$120k+ annually fully loaded, works fixed hours, takes leave, and still needs the systems Conexity provides. The Growth Engine runs 24/7, responds within seconds, captures a complete borrower profile every time, and never forgets a follow-up. Agencies generate traffic; Conexity is what happens after the traffic — without a qualification + booking layer, traffic just becomes more enquiries you can't process. An agency hands you contacts; Conexity hands you broker-ready conversations.
What does onboarding look like?+
Activation begins after the $997 setup is paid. Structured onboarding: 1) account + dashboard provisioning · 2) lead-capture wiring (your funnel or Conexity-managed) · 3) Emma configuration — script tone, brokerage branding, calendar integration · 4) CRM / pipeline + reporting setup · 5) live with monitored ramp period. We don't go live until the infrastructure is verified. There is no "activate and figure it out" stage.
Can I purchase online or do I need to book a demo first?+
Finance is the purchase path — Stripe checkout for online activation of your Growth Engine and any selected modules. Demo is optional, not required. Book Demo is there if you'd prefer to see Emma live, walk through the dashboard, and ask questions before activating. Either way you end up active with your selected stack.
What if I already have a CRM or lead pipeline?+
The Conexity CRM and pipeline are included so you have a working system from day one — but you don't have to abandon your existing tools. Emma can hand off booked appointments + broker-ready notes to your existing CRM/calendar where integrations support it. For brokers running aggregator software (Mercury, Salestrekker, BrokerEngine, etc.), we'll scope the handoff during onboarding.
